Work

j-labs - Career tab

Career tab for Polish software company founded by engineers for engineers with all the best business practices and values, providing complete development teams, individual engineers and outsourcing of whole projects in the field of software development.

Scope

Task

Our task was to design the Career tab with a design and message that would target experienced IT specialists.

The purpose of the new tab is:

  • unifying the image of j-labs with the conducted communication activities
  • enhancing the UX
  • improving the readability of content

Our approach

The client's website perfectly fulfills its goal as an information website about the company. However, additionally, j-labs conducts intensive activities aimed at acquiring candidates and employing the best specialists. All such activities are carried out under the ITisMe claim and are directed to the recruitment landing page designed by us

In the spirit of communication activities and market requirements, in 2021 the time has come to rebrand the Career tab on the j-labs website.

The new tab was to be created in the spirit of ITisMe umbrella communication and to reach potential candidates and employees of the company. Bearing in mind the goals of the new tab, we approached its design comprehensively. We started with research and competition analysis. We examined the insights of the target group and defined the personas that the website would be dedicated for. On this basis, we created new content, refreshed the UX and website design.

As a result of this work, the new Career tab and its subpages were created, all adapted to the style of j-labs EB communication.

KMD - PR
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